diff --git a/packages/block-library/src/read-more/block.json b/packages/block-library/src/read-more/block.json
index d4ab0dd8cace0..9e4fc84d193f7 100644
--- a/packages/block-library/src/read-more/block.json
+++ b/packages/block-library/src/read-more/block.json
@@ -15,11 +15,6 @@
 			"default": "_self"
 		}
 	},
-	"example": {
-		"attributes": {
-			"content": "Read More"
-		}
-	},
 	"usesContext": [ "postId" ],
 	"supports": {
 		"html": false,
diff --git a/packages/block-library/src/read-more/index.js b/packages/block-library/src/read-more/index.js
index 497cd77f429e6..c6e825085d01a 100644
--- a/packages/block-library/src/read-more/index.js
+++ b/packages/block-library/src/read-more/index.js
@@ -1,6 +1,7 @@
 /**
  * WordPress dependencies
  */
+import { _x } from '@wordpress/i18n';
 import { link as icon } from '@wordpress/icons';
 
 /**
@@ -16,6 +17,11 @@ export { metadata, name };
 export const settings = {
 	icon,
 	edit,
+	example: {
+		attributes: {
+			content: _x( 'Read More', 'Example text for the Read More block' ),
+		},
+	},
 };
 
 export const init = () => initBlock( { name, metadata, settings } );