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Customer Loyalty for WooCommerce®

Customer Loyalty for WooCommerce®

Brought to you by Devio Digital

The Customer Loyalty for WooCommerce® plugin helps retain customers by rewarding them for repeat purchases with a customizable loyalty points system and rewards card functionality.

Rewards Card

CLWC provides a Rewards Card feature that allows you to create a virtual punch card for customers. After accumulating a specified number of "punches," customers receive a coupon code as a reward.

Rewards Card Features

  • Customizable Appearance: Set custom titles, text, and images for the rewards card.
  • Coupon Rewards: Define the coupon amount, choose between flat rate or percentage discounts, and add a custom prefix to generated coupon codes.
  • Punch Tracking: Track the number of punches required to redeem a reward, encouraging customers to complete repeat purchases.

Loyalty Points System

CLWC includes a comprehensive Loyalty Points system, allowing customers to earn points for completing predefined tasks. Points can be redeemed for discounts through coupons, enhancing customer engagement and repeat business.

Loyalty Points Features

  • Points for Actions: Reward points for specific actions such as account registration, order completion, and spending per dollar.
  • Redemption Requirements: Set a minimum number of points required to redeem rewards, and define the coupon amount when points are redeemed.
  • Flexible Rewards: Configure point values per dollar spent, giving customers an incentive to make larger purchases.

Points Management and Log Table

CLWC includes an admin Points Management Table for viewing, adjusting, and tracking each customer's loyalty points. Administrators can manually adjust points as needed, with any changes being recorded in a Loyalty Log Table to track point adjustments and rewards.

Points Management Table Features

  • Customer Overview: View each customer's name, email, and current points.
  • Manual Adjustment: Directly adjust points for each customer in the admin area.
  • Automatic Logging: When points are adjusted manually, a log entry is created, noting the admin user who made the change and the point difference (e.g., +100 or -50).

Loyalty Log Table Features

  • Detailed Logs: Each log entry includes the customer's name, email, points earned or redeemed, and a description of the action taken.
  • Admin Tracking: Tracks which administrator adjusted points, along with the exact number of points added or removed.
  • Redemption History: Records redemption actions, showing how many points were redeemed and the corresponding coupon value.

Database Tables

Two main database tables are created to manage loyalty functionality:

  1. CLWC Loyalty Log Table: Stores each loyalty event, including user ID, points awarded or deducted, details, and timestamp.
  2. CLWC Points Table: Tracks each customer's current point balance, enabling efficient management and updates from the admin interface.

Customer Retention Benefits

The Customer Loyalty for WooCommerce® plugin provides a simple, effective way to improve customer retention by incentivizing repeat purchases. By rewarding customers with points and rewards, you can increase customer satisfaction and drive more sales.

Installation

  1. Upload: Upload the plugin files to the /wp-content/plugins/customer-loyalty-for-woocommerce directory or install directly through the WordPress® plugins screen.
  2. Activate: Activate the plugin through the 'Plugins' screen in WordPress®.
  3. Configure: Go to WooCommerce® > Settings > Customer Loyalty to configure rewards and loyalty points settings.