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Google Analytics Capstone Project
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Interest in Large Language Model by Region throughout 2023,,,,,,Sourced from Google Trends Searches,,,,,Data is created by cumulating interest throughout periods of a month, | ||
,,,,,,,,,,,"If data includes numbers from other months, will be included in other months instead. (i.e. if data runs from November 26th to December 4th, the data will be counted for December)", | ||
Month:,January,February,March,April,May,June,July,August,September,October,November,December | ||
Regions:,,,,,,,,,,,, | ||
WorldWide,0,0,0,27,51,158,149,260,312,280,303,386 | ||
China,0,7,0,46,35,73,161,303,214,217,277,234 | ||
Singapore,6,0,5,33,69,120,218,205,324,237,320,328 | ||
South Korea,3,0,0,17,25,30,153,163,252,238,313,307 | ||
Japan,1,0,1,10,44,123,239,242,338,326,351,366 | ||
United States,0,0,0,28,65,181,193,242,310,279,294,369 | ||
,,,,,,,,,,,, | ||
"Max interest a month is four hundred, because each month has a period of four.",,,,,,,,,,,, |
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dataset link: https://www.kaggle.com/datasets/fredericxiong/google-analytics-capstone-project |
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Google Analytics Capstone Project/Model/Google_Analytics_Capstone_Project.ipynb
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## **PROJECT TITLE** | ||
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### 🎯 **Goal** | ||
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Create an analysis model for the Google analytics using machine learning. | ||
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### 🧵 **Dataset** | ||
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https://www.kaggle.com/datasets/fredericxiong/google-analytics-capstone-project | ||
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### 🧾 **Description** | ||
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Analysis of Interest in Generative AI across different Regions | ||
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### 🧮 **What I had done!** | ||
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Data Collection and Preparation -> EDA -> Model Training -> Model Validation -> Comparing the performance metrics of various models | ||
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### 🚀 **Models Implemented** | ||
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1. SARIMA | ||
2. ARIMA | ||
3. Linear Regression | ||
4. Random Forest | ||
5. LSTM | ||
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### 📚 **Libraries Needed** | ||
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1. NumPy | ||
2. Pandas | ||
3. Matplotlib | ||
4. Sci-kit learn | ||
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### 📊 **Exploratory Data Analysis Results** | ||
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<img src="https://github.com/why-aditi/ML-Crate/blob/main/Google%20Analytics%20Capstone%20Project/Images/download%20(1).png"> | ||
<img src="https://github.com/why-aditi/ML-Crate/blob/main/Google%20Analytics%20Capstone%20Project/Images/download%20(2).png"> | ||
<img src="https://github.com/why-aditi/ML-Crate/blob/main/Google%20Analytics%20Capstone%20Project/Images/download%20(3).png"> | ||
<img src="https://github.com/why-aditi/ML-Crate/blob/main/Google%20Analytics%20Capstone%20Project/Images/download%20(4).png"> | ||
<img src="https://github.com/why-aditi/ML-Crate/blob/main/Google%20Analytics%20Capstone%20Project/Images/download%20(5).png"> | ||
<img src="https://github.com/why-aditi/ML-Crate/blob/main/Google%20Analytics%20Capstone%20Project/Images/download%20(6).png"> | ||
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### 📈 **Performance of the Models based on the Accuracy Scores** | ||
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Mean Squared Error was used as performance metric | ||
1. SARIMA: 3025.1666666666665 | ||
2. ARIMA: 0.015828689092572328 | ||
3. Linear Regression: 0.15681863010490982 | ||
4. Random Forest: 0.02206226453506559 | ||
5. LSTM: 27538.882124875207 | ||
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### 📢 **Conclusion** | ||
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ARIMA has turned out to be the best model with MSE 0.016. | ||
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### ✒️ **Your Signature** | ||
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Aditi Kala |
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1. NumPy | ||
2. Pandas | ||
3. Tensorflow | ||
4. Sci-kit learn |