In this project, I've been assigned to analyze the impact of Diwali sales and in-app mini games on sales and transactions of UPI payment apps in various cities during 2021 and 2022. The goal is to understand how these Diwali offers affect the performance of popular apps like Google Pay, PhonePe, BHIM UPI, and Paytm during the festive season.
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Sourav-Pattanayak/Revenue-Analysis-on-UPI-apps
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This project analyzes the impact of Diwali sales and in-app games on popular UPI payment apps (Google Pay, PhonePe, BHIM UPI, Paytm) in various cities during 2021-2022.
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