Copyright (c) Facebook, Inc. and its affiliates.
This source code is licensed under the MIT license found in the LICENSE file in the root directory of this source tree.
We want to make contributing to this project as easy and transparent as possible.
GeoLift was built as an end-to-end solution to measure Lift at a geo-level using Synthetic Control Methods (SCMs). Through GeoLift it is possible to design and set-up new geo-experiments through the Power Calculator/Market Selection pieces as well as to measure the incremental effect (Lift) that a treatment had on a set of test geos. We are offering this solution as an easy-to-use and transparent way to understand the true value of a marketing campaign, measure omni-channel incrementality, contrast cross-channel efficiencies, and optimize marketing strategies.
We actively welcome your pull requests.
- Fork the repo and create your branch from
main. - If you've added code that should be tested, add tests.
- If you've changed APIs, update the documentation.
- Ensure the test suite passes.
- Make sure your code lints.
- If you haven't already, complete the Contributor License Agreement ("CLA").
In order to accept your pull request, we need you to submit a CLA. You only need to do this once to work on any of Facebook's open source projects.
Complete your CLA here: https://code.facebook.com/cla
We use GitHub issues to track public bugs. Please ensure your description is clear and has sufficient instructions to be able to reproduce the issue.
Facebook has a bounty program for the safe disclosure of security bugs. In those cases, please go through the process outlined on that page and do not file a public issue.
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By contributing to GeoLift, you agree that your contributions will be licensed under the LICENSE file in the root directory of this source tree.