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<!DOCTYPE html><html lang="en"><head><meta charset="utf-8"><meta http-equiv="X-UA-Compatible" content="IE=edge"><meta name="viewport" content="width=device-width,initial-scale=1"><title>Amplify Your Value Proposition with the Elements of Value - Eric Almquist - Jon Kragh</title><meta name="description" content=" "><meta name="generator" content="Publii Open-Source CMS for Static Site"><link rel="canonical" href="https://www.jonkragh.com/amplify-your-value-proposition-with-the-elements-of-value-eric-almquist.html"><link rel="amphtml" href="https://www.jonkragh.com/amp/amplify-your-value-proposition-with-the-elements-of-value-eric-almquist.html"><link rel="alternate" type="application/atom+xml" href="https://www.jonkragh.com/feed.xml"><link rel="alternate" type="application/json" href="https://www.jonkragh.com/feed.json"><meta property="og:title" content="Amplify Your Value Proposition with the Elements of Value - Eric Almquist"><meta property="og:site_name" content="Jon Kragh - Reflections on my constant improvement journey"><meta property="og:description" content=" "><meta property="og:url" content="https://www.jonkragh.com/amplify-your-value-proposition-with-the-elements-of-value-eric-almquist.html"><meta property="og:type" content="article"><link rel="preconnect" href="https://fonts.gstatic.com/" crossorigin><link href="https://fonts.googleapis.com/css?family=PT+Serif:400,700&subset=latin-ext&display=swap" rel="stylesheet"><style>h1,h2,h3,h4,h5,h6,.btn,[type=button],[type=submit],button,.navbar .navbar__menu li,.navbar_mobile_sidebar .navbar__menu li,.feed__author,.post__tag,.post__share>a span,.post__nav-link>span,.footer{font-family:-apple-system,BlinkMacSystemFont,"Segoe UI",Roboto,Oxygen,Ubuntu,Cantarell,"Fira Sans","Droid Sans","Helvetica Neue",Arial,sans-serif,"Apple Color Emoji","Segoe UI Emoji","Segoe UI Symbol"}body,h1,.h1,blockquote,.search__input,.author__name,.author__info>p,.feed__item h2,.post__nav-link{font-family:'PT Serif',Georgia,"Times New Roman",Times,serif}</style><link rel="stylesheet" href="https://www.jonkragh.com/assets/css/style.css?v=a62251faf72d6a9abce19a111e4dd07f"><script type="application/ld+json">{"@context":"http://schema.org","@type":"Article","mainEntityOfPage":{"@type":"WebPage","@id":"https://www.jonkragh.com/amplify-your-value-proposition-with-the-elements-of-value-eric-almquist.html"},"headline":"Amplify Your Value Proposition with the Elements of Value - Eric Almquist","datePublished":"2021-11-13T14:17","dateModified":"2021-11-13T14:17","description":" ","author":{"@type":"Person","name":"Jon Kragh"},"publisher":{"@type":"Organization","name":"Jon Kragh"}}</script><script src="https://www.jonkragh.com/assets/js/ls.parent-fit.min.js?v=1c78585e2a70398fe95085061942fd37"></script><script async src="https://www.jonkragh.com/assets/js/lazysizes.min.js?v=149ff45fc6c2f13e892e438a58abb77f"></script><script async src="https://www.googletagmanager.com/gtag/js?id=UA-804471-3"></script><script>window.dataLayer = window.dataLayer || [];
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Eric Almquist</h1><div class="post__meta post__meta--author"><img class="lazyload post__author-thumb" data-src="https://www.jonkragh.com/media/website/Jon_Kragh_Arms_475.jpg" alt="Jon Kragh"> <a href="https://www.jonkragh.com/authors/jon-kragh/" class="feed__author invert">Jon Kragh</a></div></div></header></div><div class="wrapper post__entry"><figure></figure><figure class="post__video"><iframe class="lazyload" loading="lazy" width="560" height="314" data-src="https://www.youtube.com/embed/el3gHCKq6cM?t=2499s" allowfullscreen="allowfullscreen" data-mce-fragment="1"></iframe></figure></div><footer class="wrapper post__footer"><p class="post__last-updated">This article was updated on November 13, 2021</p><div class="post__share"><a href="https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.jonkragh.com%2Famplify-your-value-proposition-with-the-elements-of-value-eric-almquist.html" class="js-share facebook" rel="nofollow noopener noreferrer"><svg class="icon" aria-hidden="true" focusable="false"><use xlink:href="https://www.jonkragh.com/assets/svg/svg-map.svg#facebook"/></svg> <span>Facebook</span> </a><a href="http://www.linkedin.com/shareArticle?url=https%3A%2F%2Fwww.jonkragh.com%2Famplify-your-value-proposition-with-the-elements-of-value-eric-almquist.html&title=Amplify%20Your%20Value%20Proposition%20with%20the%20Elements%20of%20Value%20-%20Eric%20Almquist" class="js-share linkedin" rel="nofollow noopener noreferrer"><svg class="icon" aria-hidden="true" focusable="false"><use xlink:href="https://www.jonkragh.com/assets/svg/svg-map.svg#linkedin"/></svg> <span>LinkedIn</span></a></div><div class="post__bio bio"><img class="lazyload bio__avatar" data-src="https://www.jonkragh.com/media/website/Jon_Kragh_Arms_475.jpg" alt="Jon Kragh"><div class="bio__info"><h3 class="bio__name"><a href="https://www.jonkragh.com/authors/jon-kragh/" class="invert" rel="author">Jon Kragh</a></h3></div></div></footer></article><nav class="post__nav"><div class="post__nav-inner"><div class="post__nav-prev"><svg width="1.041em" height="0.416em" aria-hidden="true"><use xlink:href="https://www.jonkragh.com/assets/svg/svg-map.svg#arrow-prev"/></svg> <a href="https://www.jonkragh.com/jon-kraghs-additional-life-principles-in-2020.html" class="invert post__nav-link" rel="prev"><span>Previous</span> Jon Kragh's Additional Life Principles in 2020</a></div><div class="post__nav-next"><a href="https://www.jonkragh.com/jon-kragh-50-life-principles.html" class="invert post__nav-link" rel="next"><span>Next</span> Jon Kragh 50 Life Principles </a><svg width="1.041em" height="0.416em" aria-hidden="true"><use xlink:href="https://www.jonkragh.com/assets/svg/svg-map.svg#arrow-next"/></svg></div></div></nav><div class="post__related related"><div class="wrapper"><h2 class="h5 related__title">You should also read:</h2><article class="related__item"><div class="feed__meta"><time datetime="2019-08-19T06:35" class="feed__date">August 19, 2019</time></div><h3 class="h1"><a href="https://www.jonkragh.com/how-to-create-a-winning-value-proposition.html" class="invert">How to Create a Winning Value Proposition</a></h3></article><article class="related__item"><div class="feed__meta"><time datetime="2019-08-18T21:28" class="feed__date">August 18, 2019</time></div><h3 class="h1"><a href="https://www.jonkragh.com/free-business-growth-strategy-worksheet-with-examples.html" class="invert">Free Business Growth Strategy Worksheet With Examples</a></h3></article></div></div></main><footer class="footer"><div class="footer__copyright">Powered by <a href="https://getpublii.com" target="_blank" rel="nofollow noopener">Publii Static CMS</a></div><button class="footer__bttop js-footer__bttop" aria-label="Back to top"><svg><title>Back to top</title><use xlink:href="https://www.jonkragh.com/assets/svg/svg-map.svg#toparrow"/></svg></button></footer></div><script>window.publiiThemeMenuConfig = {
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