Power BI report created for Restaurant sales analysis under certain conditions and requirements.
Dashboard link : https://app.powerbi.com/view?r=eyJrIjoiNjAwNGUyYWUtMmRlMS00Y2Y1LTkwNjQtMzU5NDUzZWZmZDUxIiwidCI6IjY0ZGU2ZGRmLTA4ZTAtNGJjNy1iYTdkLWZmNTM1MmU1MGFjYyJ9
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Conducted in-depth sales analysis using Power BI, identifying key revenue drivers and seasonal trends, which enabled strategic menu adjustments and pricing optimization, resulting in a 15% increase in overall sales.
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Developed customer segmentation models based on purchasing behavior, demographics, and dining preferences, allowing for targeted marketing campaigns that improved customer retention by 20% and increased average order value.
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Created interactive Power BI dashboards to visualize sales performance by category, time, and location, facilitating real-time decision-making for management and enhancing operational efficiency across multiple restaurant locations.
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Analyzed customer feedback and satisfaction ratings through Power BI, linking insights to sales data to identify areas for improvement in service quality, contributing to a 10% boost in customer satisfaction scores.
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Leveraged data modeling techniques to integrate sales data with customer profiles, enabling personalized marketing strategies and promotions that drove repeat visits and increased customer loyalty in a competitive market.